This is the Fufuly: a robotic pillow that helps you relax by guiding your breathing. It delivers gentle pulses when hugged and guides you to take slower, deeper breaths. It comes with 3 operating modes. According to the company, by hugging this pillow, you will be able to reduce your stress level in just 5 minutes.
This robot will be launching in Japan later this year but will be available globally at some point in the future.